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About TurboTax

TurboTax is the product most people picture when they hear "tax software." Born as a 1984 desktop program and acquired by Intuit in 1993, it walks US and Canadian filers through an interview-style return, from simple W-2 situations up to self-employment and investment income, with optional live expert review on top.

Intuit has rebuilt the experience around its generative AI layer, Intuit Assist, and pairs it with a growing human network — the company is opening hundreds of tax offices and TurboTax storefronts for the 2026 season to blend AI-driven prep with in-person experts.

What the AI does

Intuit Assist, TurboTax's generative-AI assistant, answers tax questions in plain language, checks the return in real time for errors and missed deductions or credits, and reads uploaded tax documents to auto-fill forms.

Highlights

  • Widely cited as the most-used US consumer tax filing platform
  • Intuit reported roughly $90M in annualized efficiencies from its AI investments in the first half of 2025
  • Blending AI with humans: nearly 600 tax offices and ~20 TurboTax storefronts opening for the 2026 season
  • Also operates TurboTax Canada for Canadian returns

Third-party reviews

Apple App Store
4.8/ 5

Mobile filers rate the guided Q&A experience highly, though a wave of one-star reviews after the April 2026 deadline cited hidden fees.

Read on Apple App Store
Trustpilot
1.2/ 5
1,027 reviews

A sharply negative picture: complaints center on surprise fees, aggressive upgrade prompts, and long support wait times.

Read on Trustpilot
Google Play
4.0/ 5

Android users like the step-by-step guidance but echo complaints about pricing transparency and forced upgrades.

Read on Google Play

Ratings belong to the cited platforms and change over time — last checked August 2026. TaxAIs does not collect its own reviews; follow the links above for current scores and full review text.